India’s Startup Map Is Changing
The Indian startup revolution is no longer confined to Bengaluru, Mumbai, or Delhi NCR. In 2025, the spotlight is shifting to tier-2 and tier-3 cities, and Rajasthan’s iSTART program is leading this transformation. This state-led initiative is empowering thousands of budding entrepreneurs in smaller towns with access to incubation, funding, and mentorship.
Launched by the Department of Information Technology & Communication (DoIT&C), Government of Rajasthan, iSTART is designed to build a uniform and inclusive startup ecosystem. From handicraft e-commerce in Jodhpur to AgriTech apps in Kota, innovation is blooming across Rajasthan.

Rajasthan’s iSTART Program: Key Statistics (2025)
- Startups Registered: 6,165+ (4,356 approved)
- Funding Disbursed: ₹40.95 crore
- Jobs Created: 40,000+
- Women-led Startups: 2,194+
- Student-led Startups: 109 (graduate-run: 139)
- Incubation Centers: 23+ across all 33 districts
Source: Times of India, June 2025
What is Rajasthan’s iSTART Program?
Rajasthan’s iSTART Program is a flagship initiative that provides:
- Startup registration and evaluation
- Incubation through “iSTART Nest”
- Access to funding via the Bhamashah Techno Fund
- Government collaboration through “Challenge for Change”
- Mentorship, co-working spaces, and business services
The goal is to identify and support scalable, innovative startups from the grassroots and integrate them into India’s national startup fabric.
Infrastructure & Incubation: iSTART Nest
iSTART operates incubators in Jaipur, Kota, Udaipur, Jodhpur, and other key towns. These Techno Hubs offer:
- Free co-working space
- High-speed internet
- Mentorship programs
- Legal, IPR, and compliance support
- Access to Rajasthan Stack services
More info: iStart Rajasthan Official Portal
Bhamashah Techno Fund: Fueling Innovation
This dedicated ₹500 crore fund includes:
- ₹100 crore for women-led startups
- ₹50 crore for green-tech innovation
- Seed funding and equity options for eligible startups
Source: Startup Policy Framework
Challenge for Change & Rural iSTART
This flagship campaign allows startups to solve real governance problems through:
- Department-led innovation challenges
- Procurement access
- Rural iSTART program for deeper reach
TalentConnect & e-Mitra Integration
Through TalentConnect, startups can:
- Hire local skilled workers
- Post jobs
- Collaborate on university projects
e-Mitra integration ensures:
- Access to government schemes
- Citizen-facing startup support
More: iStart Services Overview
Impact: Empowering Tier-2 Talent
Women Entrepreneurs
With dedicated funds and programs, over 2,000 women led startups are thriving in sectors like health, e-commerce, and edtech.
Student & Graduate Founders
Campus-based incubation cells have led to 100+ student-run startups.
Rural Ecosystem Growth
Cities like Ajmer, Alwar, and Bikaner are emerging as innovation centers in:
- AgriTech
- Social impact
- Sustainability
Startup Success Stories
1. CraftKart (Jaipur)
Digitized Rajasthani handicrafts, now exporting to 10+ countries.
2. AgriPulse (Kota)
AI-based irrigation and soil diagnostics tool with 50,000+ farmer users.
3. Examify (Jodhpur)
Multilingual mock test platform for rural exam aspirants.
Rajasthan’s iSTART Program : State & National Partnerships
iSTART collaborates with:
- Startup India
- RIICO
- NASSCOM & TiE
- BITS Pilani, MNIT Jaipur
- Local angel networks and VC firms
Rajasthan’s iSTART Program: FAQs
What is Rajasthan’s iSTART Program?
A government-led startup incubation, funding, and mentorship program aimed at boosting innovation in tier-2 and tier-3 cities.
Who can apply for Rajasthan’s iSTART Program?
Any Rajasthan-based startup, student group, or woman-led venture with a scalable idea.
How can I register for Rajasthan’s iSTART Program?
Apply through the official portal and submit your idea for evaluation.
What is the Bhamashah Techno Fund?
A ₹500 crore funding initiative to support startups via seed capital, grants, and equity investment.
Which cities have iSTART Nests?
Jaipur, Kota, Udaipur, Jodhpur, Ajmer, and others.
Does Rajasthan’s iSTART Program support student and women entrepreneurs?
Yes. Dedicated funds, mentorship, and reserved incubation seats are provided.
Is Rajasthan’s iSTART Program sector-specific?
No. It supports all sectors with special attention to AgriTech, HealthTech, EdTech, CleanTech, and rural innovation.
How are startups rated?
Through the iSTART QRate system—startups are awarded Silver, Gold, or Platinum ratings based on viability.
Are there Demo Days or events?
Yes. Events like Rajasthan Digifest, Hackathons, and Startup Saturdays are organized frequently.
Can I get legal or IP support?
Yes. Startups receive free access to IP filing, GST, and company incorporation guidance.
Rajasthan’s iSTART Program Final Thoughts: A Blueprint for Bharat
iSTART Rajasthan is more than a scheme—it’s a blueprint for inclusive innovation. With structured funding, government collaboration, and hyperlocal reach, it is turning small-town dreamers into global entrepreneurs.
As other Indian states look to empower local ecosystems, Rajasthan leads the way with a model that blends policy, technology, and vision.
Want to join the revolution? Visit the iSTART Portal to register today.
Read About : Top 10 Women Led Startups in India Disrupting the Market in 2025

Hi, I’m Prashant Jain — a curious soul, storyteller, and content creator at heart.I’ve always been drawn to the world of entertainment, travel, sports, health & lifestyle — not just as a writer, but as someone who genuinely lives these experiences. Whether I’m binge-watching the latest OTT series, exploring offbeat spiritual destinations in India, or diving deep into wellness routines and cricket match insights, I love sharing what I discover with like-minded readers.
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